Digital and E-commerce executive
Location: London (Hybrid / In-Person Required)
Notes: No recruiters please, this is for candidates only
About MUUSH
We’re on a mission to bridge taste and function with Lionʼs Mane drinks that support your mind and body. Without compromising on taste, we’re helping people to feel and be their best, wherever, whenever by making healthier lifestyle choices feel easier, accessible and sustainable. One small step at a time.
We're a content-driven brand putting people front and centre. Our 'one small step' tagline underpins everything we do. Be it the products we create, our digital experience, the content we produce or the partners we work with, we’re always looking at how we can improve and grow.
After strong early traction, we’re looking for a digital marketing and e-comms executive. This is an opportunity to get in early and build something real. You’ll support our e-commerce experience and help shape how we show up digitally, optimising how we get our products out to the world.
The role
We’re looking for a hungry, digital native, detail-oriented individual who wants more than just a job - someone who wants ownership. This is an opportunity to play a role in shaping the brand and digital experience for the long term.
We’re a small tight-knit team. And, we all get stuck in and get our hands dirty. Whilst we have a small amount of support from freelancers and agencies, a successful applicant will be someone who loves the nitty gritty of delivery, and has a hunger to grow with a company.
You’ll support MUUSH’s online performance - from paid ads to email flows and site optimisation, in addition to other e-comms platforms (like amazon and tiktok shop). You’ll help with key digital channels, report on campaign ROI, and work on the optimisation of the MUUSH e-commerce ecosystem for growth.
Company values
- Authenticity - we're looking for people who are comfortable showing up as themselves, sharing their true thoughts, and working on a mission they're obsessed with.
- Boldness - we want people who push the boundaries, challenge the status quo, and ask why. Those that are happy to push themselves outside their comfort zone.
- Kindness - To be bold and authentic requires trust, and a safe space. That's why kindness is fundamental to how we treat each other, our customers, and everyone we engage with.
Key responsibilities
- Paid ads: support planning and delivery of campaigns on Meta, TikTok and Google to drive traffic and sales. Optimise weekly based on return on advertising spend (ROAS), click through rate (CTR) and conversion data with a focus on efficiency.
- Shopify: maintain and update product listings, imagery and descriptions. Coordinate site improvements with freelance developers. Monitor performance, flagging conversion or UX opportunities.
- Marketplace management: liaise with marketplaces (e.g. Amazon) to optimise our listings and campaigns. Track key KPIs: reviews, conversion, buy box, sales trends.
- Email/CRM: manage B2C newsletter and B2B marketing emails (via Klaviyo or HubSpot). Build and schedule automated email flows to drive resale, measuring performance and reporting learnings.
- Analytics: pull performance data from Shopify, Amazon and Klaviyo/Hubspot. Summarise weekly reports and provide recommendations. Lead monthly review presentations to share performance and learnings with the team.
What we're looking for
- London-based candidates (or able to work hybrid/in-person in London regularly - 3 days in Wandsworth office, 2 days from home - subject to change).
- 1+ years’ paid media experience (Meta, Google, TikTok Ads).
- Shopify or similar CMS management experience.
- Email marketing and CRM automation experience.
- Data literacy — confident using Google Analytics, Meta Ads Manager, Shopify, Amazon reports.
- Portfolio/examples of previous work with clear commercial impact (campaigns, metrics, growth stories).
- Project management and multi-channel coordination.
- Hands-on, "roll your sleeves up" mentality - we’re a small team wearing lots of hats.
- Genuine love for e-commerce and digital marketing.
- A strong eye for numbers.
- Strong attention to detail.
- Comfort operating in a fast-moving, early-stage environment.
- Someone adaptable, who’s comfortable operating within ambiguity.
- Proactive self-starter.
Bonus points for
- Beverage industry experience (especially new wave brands).
- FMCG or startup experience.
- Personal passion for health, wellness, or lifestyle brands.
- Competent using the adobe creative suite (ideally), or similar design/editing tools.
- Copywriting ability.
- Experience with Amazon seller central.
What will MUUSH do for you?
- Equity - every team member is an owner at MUUSH
- Growth opportunities - get into a fast-growing business early. Change creates significant potential to gain new skills, and take on new challenges.
- Path to ownership of digital/e-comms ecosystem.
- Team - join a small, flat-structured, ambitious team building something genuinely different (and fun), in which your voice will be as loud as all.
- 10 days remote work per year - opportunity to work remotely from anywhere in the world as long as you match core working hours.
- Optional career coaching with founder - ongoing guidance on development areas to help you reach your career goals.
- Opportunity to help shape the culture of a high-growth business.
- Holiday - 27 Days + Bank Holidays
Reporting
- This role will report into our Marketing & Finance Director.
Interviews
- Interviews will be taking place from Friday 14th November onwards. We will be contacting candidates about interviews on Thursday 13th November.
