Salary: $6,314.00 - $7,675.00 Monthly
Location : San Leandro, CA
Job Type: Full-Time
Department: City Manager's Office
Opening Date: 07/21/2025
Closing Date: 7/28/2025 5:00 PM Pacific
The Position Under general supervision, performs technical and creative content work in the production of public information and communication materials and presentations to promote the City and inform the public about City initiatives, available programs, services, and activities; completes or oversees a variety of professional assignments involving media production activities Citywide; uses social media and other public forums to engage with the community, and performs related work as required.
DISTINGUISHING CHARACTERISTICS This journey level classification is responsible for independently performing specialized duties related to content writing and the creation of all forms of multimedia marketing materials in support of the City's communications functions. Positions at this level exercise judgment and initiative in their assigned tasks, receive only occasional instruction or assistance as new or unusual situations arise, and are fully aware of the operating procedures and policies of the work unit.
SUPERVISION EXERCISED AND RECEIVED May provide technical and functional direction over and provides training to less experienced staff and volunteers. Receives general supervision from the Public Information Officer; may receive direction from multiple City staff dependent upon assignment.
Duties and Responsibilities EXAMPLES OF TYPICAL JOB FUNCTIONS The typical job functions of the classification may include, but are not limited to, the functions below and are subject to changes in operational necessity.
- Assists City management in researching, designing, implementing, presenting, and evaluating a variety of outreach and educational programs and materials to market and build the City's image.
- Participates in the oversight and development of branding and image; maintains consistency and clarity in messages and branding including review of materials developed by other staff for public distribution and communication programs, projects, and issues of importance to the City.
- Participates in planning strategies to disseminate information to customers and the public in an effective and positive manner.
- Participates in designing programs and materials to enhance the City's image and maximize public awareness of programs and services available.
- Writes, edits, and prepares digital and print informational materials, including talking points, brochures, newsletters, memos, presentations, reports, press releases, and advertisements, to inform the community of city services, programs and events.
- Schedules posts/tweets and manages calendar; participates in the preparation of advertisements, press releases surrounding public outreach events, web page materials, and promotional brochures that target different groups, educational signage, newsletter articles and columns, and the development and staffing of outreach activities at various venues.
- For detailed information about the job classification, visit:
Qualifications EXPERIENCE AND EDUCATION GUIDELINES: Any combination equivalent to experience and education that would most likely provide the required knowledge and abilities would be qualifying. A typical way to obtain the knowledge and abilities would be:
Education: Equivalent to a bachelor's degree from an accredited college or university with major coursework in communication, television production, marketing, or a related field.
Experience: One (1) year of increasingly responsible experience in a business or journalism setting with responsibility for developing, presenting, and implementing a wide variety of written, verbal and multimedia materials.
Additional Information Wondering what to expect during the recruitment process? Visit the City's Opportunities page.
SELECTION PROCESS: The following dates are tentative and subject to change based on the needs of the hiring department:
Deadline to Apply: July 24, 2025 5:00 PM
Review of Applications: Ongoing
Interviews and/or Practical Exercise: First week of August 2025
The City of San Leandro is an Equal Opportunity Employer.
For more information regarding ADA accommodations or Veteran's preference, please visit the
For current benefits information, please refer to the Benefits Program page located under the Human Resources Department on the City of San Leandro website at You will find a comprehensive Summary of Employee Benefits & Contract Provisions. Benefits are listed by bargaining group. Additional information may also be found in the Memorandum of Understanding for the respective bargaining group.
01
The purpose of the questionnaire is to provide applicants the opportunity to elaborate on their experience, education, and training for the Public Information Assistant position. Responses to the questionnaire will be used to better assess qualifications to determine which applicants will be invited to participate in the next step of the selection process. Do not answer any of the questions by indicating "see application or see resume."
02
Do you possess a bachelor's degree from an accredited college or university with major coursework in communication, television production, marketing, or a related field?
03
Do you possess one (1) year of increasingly responsible experience in a business or journalism setting with responsibility for developing, presenting, and implementing a wide variety of written, verbal and multimedia materials?
04
This position requires incumbents' active participation in promotional videos for the City of San Leandro. Are you comfortable promoting City programs and services while on-camera (pre-recorded and live production)?
05
Describe your experience developing and managing public communication materials across various platforms, including social media, print, and digital formats. Please include specific examples of projects you have led or contributed to, demonstrating your ability to convey complex information to a diverse audience. What strategies did you use to ensure your message was clear, engaging, and aligned with organizational branding?
06
By checking this box, I am confirming that all statements made in this supplemental questionnaire and on the application are accurate and true; and I understand that misstatements or omissions of material facts will result in being rejected from this recruitment process or released from future employment with the City of San Leandro.
Required Question
